Jasper Ambassador Pass

Expiration: Mar 31st 2025

As an official Ambassador for Jasper and Jasper National Park, the final part of your training is now the experiential training. The Ambassador Pass was created so you can experience all that Jasper has to offer.

As the keepers of the Jasper brand, our role is to present Jasper as it really is: an awe inspiring and authentic Rocky Mountain destination - the entry point to Canada's most epic adventures. It is from here that the greatest personal expeditions begin; where explorers and wanderers from around the world collect to enjoy the activities, accommodations, restaurants, and businesses of the town of Jasper, before taking on the real Canadian Rockies of Jasper National Park.

Go explore, create memories, and share your passion and love for this beautiful place we get to call our home.


Included Venues

See locations on an interactive map.

Evil Dave's Grill
Evil Dave’s Grill is a funky, upbeat, family-owned restaurant with a globally inspired menu. We make “wicked food” with fresh ingredients and creative flare! Start off with one of our Magic Elixirs, and share a Sinful Starter before diving into an Evil Entrée like our signature Malicious Salmon, Diabolical Tenderloin, or Hell's Chicken. And don't forget to save room for a Deadly Dessert!
Show more

What's Included

  • 10% Off
Fairmont Jasper Park Lodge Golf Club
Since the opening of the mountain golf course in 1925, this jewel set deep in the heart of the Canadian Rockies has been the setting of unforgettable memories for all of those who come to play. Today, this award-winning Alberta golf course remains one of the "must play" courses in Canada.

Tag @fairmontjpl and #JasperParkLodge #AdventureHere #ThisIsCanada
Show more

What's Included

  • $169 Green Fee
  • $124 Green Fee
  • 10% Off Retail Products
  • 50% Off Golf Club Rentals
Friends of Jasper National Park
The Friends of Jasper National Park is a charitable non-profit organization that encourages stewardship and connects people to Jasper National Park through educational programs, projects and volunteer opportunities. Visit our store in the information centre!

What's Included

  • 30% Off
Glacier Adventures
It’s the adventure of a lifetime at the Columbia Icefield. Ancient stories, astounding scenery and a deep sense of wonder are at the heart of this unforgettable experience. You’ll explore the ancient Athabasca Glacier on a giant Ice Explorer, discovering glaciology and stepping right on to the glacier itself. Then, history comes alive as you walk out on the glass-bottomed Skywalk. Starting and ending at the Glacier Discovery Centre, the entire experience is a seamless journey of wonder.
Show more

What's Included

  • Free Glacier Adventure & Skywalk
Harvest Food & Drink
Harvest is a small family-owned and operated restaurant located in the heart of Jasper National Park. Offering top-notch meals paired with equally delicious drinks. We blend the expertise from Chef Sean Walker & his culinary team with friendly and sincere service. We trust you will have a memorable dining experience.

What's Included

  • 10% Off
Jasper Brewing Company
Come visit Jasper's National Park Brewery. Six signature beers brewed on-site, we use only the best: premium hops and malts combined with our own cultured yeast strains. Our final ingredient is the pure, natural mountain water sourced from the great Canadian Rockies. Unlike most commercial breweries, we do nothing to our water but remove the chlorine added to it. Visit us in our pub and enjoy your favourite sports action on one of our seven plasma TV's or relax and dine with your family in our restaurant.
Show more

What's Included

  • $5 Off Entire Bill
Jasper Food Tours
Four eats, four drinks and one amazing experience!

On this short 1.5 KM downtown guided walk, you'll be visiting four local restaurants and tasting four carefully handpicked dishes paired with boozie treats while listening to Jasper's top tales along the way. What's on the menu? Not telling. It's all part of the adventure.

What's Included

  • 50% Off Downtown Foodie Tour
Jasper Hikes and Tours Inc.
We are a small, locally-owned, guiding business that provides unique adventure tours in Jasper National Park and the Robson Valley. Join our small family of guides on interpretive hiking, wildlife & sightseeing tours, rock climbing programs and backpacking trips in the summer. In the winter, we are best known for our Maligne Canyon Ice Walks as well as snowshoeing and AST 1 avalanche skills courses. We take pride in our work and are thrilled to share our passion for the outdoors with others, so come join us on an adventure today!
Show more

What's Included

  • 50% Off
Jasper Motorcycle Tours
Jasper Motorcycle Tours offers sidecar tours in the great Canadian Rockies on legendary Harley Davidson motorcycles, driven by professional riders.

Here is where anyone, of any age, even those with a disability, can experience the thrill of riding in the world’s most desired setting.

What's Included

  • 50% Off A Motorcycle Ride Of Any Length
Jasper Pizza Place
Jasper Pizza Place is a favorite for casual dining. The star attractions are pizzas from our wood burning and traditional ovens – we’re known as the original and best pizzeria in Jasper, Alberta serving wood fired pizza. We also serve burgers, pastas, salads, steaks and an array of appetizers including wings, fresh salsa & chips, and calamari.
Show more

What's Included

  • 20% Off
Jasper Planetarium
Join our astronomy experts to explore Jasper's Dark Sky Preserve, an 11,000 square-km stargazing paradise. Take a guided 'tour' of local aboriginal constellations, recent Northern Lights activity, and more inside our domed theatre. Come outside the dome where you can see stars, planets, galaxies and more through the largest telescope in the Rockies.
Show more

What's Included

  • 75% All Tours At The Fairmont Jasper Park Lodge
Jasper Raft Tours
Join the fun and experience an easy rafting/scenic float trip down the Athabasca River, a designated Canadian Heritage River. A National Park licensed guide will provide commentary on the human and natural history of Jasper while navigating you along the same route used by the “fur traders” over two centuries ago. Don’t worry the guides do all the rowing; you sit back and enjoy while exploring all the spectacular scenery. Affordable family fun that is great for grandparents, mom, dad...and of course the kids! Our specially designed rafts offer a safe, comfortable ride that any first time rafter will enjoy. Don't miss this great adventure for the entire family!

Tag @jasperraftours and #jasperrafttours
Show more

What's Included

  • $25 Float Trip
  • Free Float Trip
Jasper SkyTram
After boarding the longest and highest guided aerial tramway in Canada, prepare to be amazed as you gain a brand new perspective of Jasper’s stunning National Park.Your seven minute flight aboard the Jasper Skytram will take you to an altitude of 2,263 metres and into a whole new world.

What's Included

  • 30% Off Regular Adult Flight Ticket
Jasper Theater Productions
What’s in the mix for an unforgettable night out? Toss in some great laughs, touching stories and theatrical surprises and shake it up! From Jasper with love is a tasteful, energetic theatre cocktail that will leave you fulfilled, with some extra love for Jasper in your heart. The one-hour professional theater show about local stories, wildlife and the beauty of Jasper makes for a perfect dramatic end to your day exploring Jasper’s outdoor playground. The perfect night out for people who want to know more about Jasper and want to have a lot of fun.
Show more

What's Included

  • 50% Off "From Jasper With Love"
Jasper Yellowhead Museum
The Jasper Yellowhead Museum & Archives is dedicated to collect, preserve and make available for research and exhibition documents and artefacts which illustrate the human history of Jasper National Park and the Yellowhead Corridor. Exhibits include the history of the Indigenous & Metis people of the Athabasca Valley; the fur trade- including David Thompson, one of Canada’s foremost explorers; the railway; early mountaineering- including the legend of the Silver Ice Axe & the development of tourism in Jasper National Park.
Show more

What's Included

  • Free Admission
Jasper-Hinton Air
Jasper Hinton Air Inc is a small locally owned and operated business with more than 15 years flying experience in the Jasper area. Our flying focus is on extensive and recurring one on one pilot training and exceptional maintenance standards, two key factors in maintaining a safe flying operation. We specialize in larger groups and custom experiences unlike any other. Just two pilots who enjoy showing off our backyards and are looking forward to creating an epic experience for you and your loved ones.
Show more

What's Included

  • 15% Off
Maligne Adventures
Maligne Adventures has been leading and guiding people in Jasper National Park since 1999. Our selection of wildlife tours, Maligne Valley tours, hiking and white water rafting has allowed us to showcase the spectacular beauty in the Canadian Rockies.

Tag @discovermaligne and #discovermaligne
Show more

What's Included

  • 10-25% Off Any Adventure
Maligne Lake Cruise
Declared the “Best Boat Cruise in Canada” by 8 million Reader’s Digest subscribers, the Maligne Lake Cruise is an experience like no other. Join us on a panoramic tour across the crystal waters of magical Maligne Lake, fed by the glaciers of Jasper National Park. Glide past the jagged mountain peaks as we cruise to Spirit Island, a world-famous destination only accessible by boat.

Tag @malignelake @pursuitbanffjasper and #pursuitlife

Show more

What's Included

  • Free Classic Maligne Lake Cruise
Maligne Lake Dining
Enjoy stunning views of Maligne Lake while dining on freshly inspired and locally sourced gourmet Canadian cuisine on the outdoor patio. Restaurant open June through September.

What's Included

  • 25% Off Entrée Item
Maligne Lake Retail

What's Included

  • 25% Off (Regular Priced Items)
Pursuit Resturant
Terra is inspired by the rawness of Jasper. Locally farmed and foraged fare is at the heart of what we do. Like the seasons, our menus are constantly changing to incorporate natural, local ingredients. No matter the time of year, we always offer something new and unexpected.

What's Included

  • 25% Off
Rockaboo Mountain Adventures
We are a small guiding company based in Jasper, AB. We specialize in high quality mountain skills training and guided climbing from the Icefields Parkway in Jasper National Park to the rugged frontier of beautiful McBride, BC. This diverse area is home to world class ice climbing, stellar rock climbing, inspiring alpine climbing on the biggest peaks in the Rockies, and fantastic ski touring opportunities. All Rockaboo guides and instructors are dedicated to ensuring your experience is safe and memorable. We specialize in guided ascents of the classics and work hard to maximize your time in our home range.

Tag @rockaboomountainadventures and #rockaboo

Show more

What's Included

  • 15% Off Any Daily Activity
  • 15% Off Experience Ice Climbing
Rockies Heli Canada
Rockies Heli Canada is a heli-tour company that seeks adventure in some of the World's best vistas! Join us for a scenic flight tour, an exploration hike or snowshoe -- even join us for your BIG day (we specialize in weddings too!!) Our experienced pilots will whisk you from the Cline River on Lake Abraham into the amazing Rocky Mountain peaks to experience unbelievable views, all packed in to a tour as short as only (the most incredible 6-Glacier Tour) 20 minutes.

Tag @rockiesheli
Show more

What's Included

  • 20 Min Flight & Snowshoe Or Hike
Rocky Mountain River Guides
Our focus is on creating lasting memories and ensuring you enjoy your time on the water. Our guides are trained and committed to sharing incredible white water rafting experiences with you and your family. The magnificent scenery of the Canadian Rockies and Jasper National Park surrounds you while you raft. Retrace the steps of early explorers, look for wildlife along the river banks or simply enjoy the lively white water rapids. Our Jasper is your Jasper. Let the adventure begin! A small company that started small and will remain small, we are Jasper's newest white water rafting company with the most current gear.
Show more

What's Included

  • 50% Off Any Raft Trip
Spa at the Fairmont Jasper Park Lodge
Inspired by the natural elements of Jasper National Park, our spa reflects the energy of the mountains, rivers and waterfalls surrounding it. The grandeur of Jasper does more than simply take your breath away - it inspires you to slow your pace. To breathe deeply and to reflect on the amazing artistry of nature.

What's Included

  • 20% Off Spa Treatment
  • 25% Off Retail Products
SunDog Tours
Locally owned and operated since 1997, Sundog Tours has grown from the love, heart and soul of the Canadian Rockies. Our team aspires to show you Jasper and Banff National Parks through the eyes of local guides that live and play in the mountains every day! We are driven by passionate adventurers who love introducing guests to the region’s majestic alpine landscapes, glacier-fed rivers, abundant wildlife and beauty of each and every season. Experience what brought each of us to the mountains and fall in love yourself!




Show more

What's Included

  • 50% Off Jasper To Lake Louise Or Banff Sightseeing Tour
  • 50% Off Maligne Valley Tour With Cruise
  • 50% Off Train Tour
  • Free Maligne Canyon Walk
  • Free Maligne Valley Tour With Walk
  • Free Wildlife Tour
Wild Current Outfitters
Wild Current Outfitters (WCO) is a travel adventure company located in the mountain town of Jasper, Alberta. We offer canoe trips on Pyramid Lake and other majestic wilderness lakes in Jasper National Park. Our goal is to exceed our guests’ expectations by offering an authentic Rocky Mountain wilderness experience that will provide lasting memories of Jasper National Park and the Canadian Rockies. We offer guided canoe adventures in Jasper National Park which are ideal for families, couples, travel mates and private groups. Wildlife viewing opportunities include bear, moose, elk, deer, loon, and kingfishers. Paddle as little or as much as you like and enjoy hot drinks and baked goods shoreside. Canoe and safety gear are provided. Maligne Lake Canoe rental.
Show more

What's Included

  • 15-50% Maligne Lake Canoe Rental
  • 15-70% Off Private Guided Pyramid Lake Experience
  • 15-70% Off Pyramid Lake Canoe Adventure